![]() ![]() ![]() Unfortunately, Instagram's API does not currently support automatic publishing of scheduled content through Creator Accounts' third-party apps. Scheduling content through third-party scheduling tools is a perfect way to organize, share content regularly, and track insights and analysis. The CTA button can be hidden if you want for both accounts. ![]() On the other hand, the creator account can add books or only use the Schedule button. You can connect to other online services without exiting the app using the Call-to-Action (CTA) buttons under the profile's overview and above the story highlights.įor Business accounts, you can add CTAs when customers order food, book now, or reserve. Both accounts can hide this information if you want. Business accounts offer options such as advertising agencies, hotel resorts, bakeries, and shoe stores. Profile categoriesīecause Instagram distinguishes creators from businesses and treats them as different entities, it provides different profile categories for both accounts to label profiles.Ĭreator account holders can choose from titles such as chefs, gamers, writers, or dancers. On the other hand, business accounts are ideal for retailers, local businesses, brands, organizations, or service providers.īoth accounts have access to insights, a Two-tab inbox to manage DMs, a saving reply option, and paid partnership tags but we’ll focus on what unique feature each account offers! 1. In short, Instagram creator accounts are best suited to public figures, content producers, artists, and Instagram influencers. A verified Instagram account just means that "confirmed that an account is the authentic presence of the public figure, celebrity or global brand it represents." So which one is best suited to you? There may be a verified account without a business account, or vice versa. ![]() It is important to know that verified accounts and business accounts are not the same. Therefore, a business account is more suitable for brands and influencers that already have a monetization strategy. Business accounts allow you to add Call-to-Action buttons to schedule appointments, contact customer service, or make reservations. Typically, if you're promoting your product in collaboration with a brand without actually selling it, or if your main goal is to create content for the audience, the Creator account will suit you better! Instagram Business Accountīusiness Instagram accounts are for brands and influencers who run their business, so they have functions that can help businesses. The Creator profile gives influencers and creators access to "features that make online presence control, growth understanding, and message management easier." What are Instagram Creator accounts and Business accounts? Instagram Creator AccountĪn Instagram Creator Account is one of two Instagram Professional profiles on the platform. This can be an important first step in increasing followers and facilitating engagement, even if you are not collaborating with a brand yet. Switching your account to a business or creator account offers a variety of benefits that you won't get from your personal account. ![]()
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